4215.0 – Course Information

CBIS 4215 – ECOMMERCE


Syllabus

 

Semester: Spring 2017
Instructor: Dr. Bryan Marshall
Email: bryan.marshall@gcsu.edu
CRN: 21853
Time: 5:30 – 8:15 pm
Location: ATK 309

Catalog Description

Examination of electronic commerce in a global market. Course includes strategies for electronic commerce, Web-based electronic commerce opportunities, Web site design and evaluation, and technology and supporting applications.

Course Outcomes

Each student will:

  1. Gain a complete, concise introduction to electronic commerce.
  2. Understanding both the technological and business topics related to electronic commerce.
  3. Have integrated coverage of EDI and supply chain management topics.
  4. Be able to address security, implementation, ethics, and legal issues in electronic commerce.
  5. List the different ways to conduct business in a global market.

Textbook

How to Write Great Blog Posts That Engage Readers by Steve Scott

E-Commerce Blueprint: The Step by Step Guide to Online Store Success by Rob Mabry

SEO 2016: Learn Search Engine Optimization with Smart Internet Marketing Strategies by Adam Clarke

Grading

A     900 – 1000 pts
B     800 – 899 pts
C     700 – 799 pts
D     600 – 699 pts
F     Less than 599

Desire2Learn

The class assignments and grades are managed on D2LALL OF YOUR ASSIGNMENTS WILL BE UPLOADED AND GRADED ON D2L!!!

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