Summer 2020 – CBIS 4215 – Ecommerce

Catalog Description

Examination of electronic commerce in a global market. The course includes strategies for electronic commerce, Web-based electronic commerce opportunities, Web site design and evaluation, and technology and supporting applications.


Course Outcomes

Each student will:
1. Gain a complete, concise introduction to electronic commerce.
2. Understanding both the technological and business topics related to electronic commerce.
3. Have integrated coverage of EDI and supply chain management topics.
4. Be able to address security, implementation, ethics, and legal issues in electronic commerce.
5. List the different ways to conduct business in a global market.


Grading (1000 pts)

A 900 – 1000 pts
B 800 – 899 pts
C 700 – 799 pts
D 600 – 699 pts
F Less than 599


Grading

Projects (8 x 100) 800 points
Quizzes (8 x 25) 200 points


Required Books

Web Hosting – gc-codec.com (Student Package $9.99 a semester)


Projects

MODULE 1 – Ecommerce and WordPress MAY 11 – 15

MODULE 2 – Content Development MAY 18 – 22

MODULE 3 – Product Development MAY 25 – 29

MODULE 4 – Content SEO JUNE 1 – 5

MODULE 5 – Product SEO JUNE 8 – 12

MODULE 6 – Social Networks JUNE 15 – 19

MODULE 7 – Payments and Platforms JUNE 22 – 26

MODULE 8 – Global Ecommerce JUNE 29 – JULY 2


Lynda

We will be utilizing Lynda this semester. Lynda is a paid-for subscription to professional videos. The university has paid for this service for you. To access Lynda, go to the unify page and sign in. Then click on the Lynda link.


Desire2Learn

The class assignments/grades are managed through D2L.
ALL OF YOUR ASSIGNMENTS WILL BE UPLOADED AND GRADED ON D2L!!!


Common Syllabus Requirements

All common statements for this syllabus are found at http://www.gcsu.edu/business/docs/GCRequiredSyllabusStatements.docx