Summer 2020 – MMIS 6505 – Ecommerce

Catalog Description

Examination of electronic commerce in a global market. The course includes strategies for electronic commerce, Web-based electronic commerce opportunities, Web site design and evaluation, and technology and supporting applications.


Course Outcomes

Each student will:
1. Gain a complete, concise introduction to electronic commerce.
2. Understanding both the technological and business topics related to electronic commerce.
3. Have integrated coverage of EDI and supply chain management topics.
4. Be able to address security, implementation, ethics, and legal issues in electronic commerce.
5. List the different ways to conduct business in a global market.


Grading (1000 pts)

A 900 – 1000 pts
B 800 – 899 pts
C 700 – 799 pts
D 600 – 699 pts
F Less than 599


Grading

Projects (6 x 100) 600 points
Quizzes (6 x 25) 150 points
Paper / Presentation (200 points)
Presentation Feedback (50 points)


Required Books

Web Hosting – gc-codec.com (Student Package $9.99 a semester)


Projects

MODULE 1 – Ecommerce and WordPress (May 11 – May 24)

MODULE 2 – Content Development (May 25 – June 7)

MODULE 3 – Product Development (June 8 – June 21)

MODULE 4 – Content SEO (June 22 – July 5)

MODULE 5 – Product SEO (July 6 – July 19)

MODULE 6 – Social Networks (July 20 – July 30)

 


Lynda

We will be utilizing Lynda this semester. Lynda is a paid-for subscription to professional videos. The university has paid for this service for you. To access Lynda, go to the unify page and sign in. Then click on the Lynda link.


Desire2Learn

The class assignments/grades are managed through D2L.
ALL OF YOUR ASSIGNMENTS WILL BE UPLOADED AND GRADED ON D2L!!!


Common Syllabus Requirements

All common statements for this syllabus are found at http://www.gcsu.edu/business/docs/GCRequiredSyllabusStatements.docx